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Whether you have a DIY website or a professional website you love—but wish the conversion rate was just a bit higher—you’re going to love this episode and want to listen all the way through. In the online space, we often talk a lot about logos, color palettes, and simply getting something online when we’re starting […]
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Marketing a small business is stressful for a lot of people (no explanation needed). The thing is, marketing is level 10 stressful for some and level 1 for others. And even though there are a lot of reasons you might fall on one end of the spectrum versus the other, I wanted to talk about […]
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My new website is live—well, to be honest, it’s been live for a while. Today, I want to talk about that and share the five bold decisions I made when building it. My goal with this episode is to take you behind the scenes of my thought process—and to validate you if you tend to […]
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Most marketers will tell you that agitating pain points is powerful. But every now and then, I think we all need a reminder: positivity in marketing is powerful too—and I’ve got data to back that up. Now, this isn’t going to be one of those “just be positive” kind of episodes. If you’ve listened to […]