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You spend valuable creative time producing thoughtful episodes, designed for growing your podcast. You plan, record, edit, and then promote them on Instagram: but a week later, you’re on to the next one. There’s nothing wrong with promoting your latest episode on social media! But if that’s where your podcast marketing strategy ends, then you […]

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Trying to decide between Instagram vs. Pinterest for your marketing strategy? You’re not alone—and the answer isn’t always obvious. Both platforms have their strengths, but if you’re a small business owner juggling a million things already, you need to know where your content will actually work for you. Instead of chasing trends or burning out […]

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If you’re still using Pinterest like it’s 2019, you’re probably feeling frustrated with your results—and I don’t blame you. There’s so much mixed and outdated information about Pinterest, and honestly, about all social media platforms. That’s why I’m launching this new series: What’s Working Now. In each episode, I’ll dive deep into a specific platform […]
