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Trying to decide between Instagram vs. Pinterest for your marketing strategy? You’re not alone—and the answer isn’t always obvious. Both platforms have their strengths, but if you’re a small business owner juggling a million things already, you need to know where your content will actually work for you. Instead of chasing trends or burning out […]
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Hey, hey, hey—I’m back with a new episode in our “What’s Working Now” series, and today we’re diving into one of my favorite topics: blogging. If you’ve been around for a while, you already know how passionate I am about blogging (like, I could talk about it for hours). So let’s get into it! If […]
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Do you want to be the last tab someone has open before they finally book? Spoiler alert: of course you do. This week, I’m excited to bring on another copywriter for a completely different conversation—one that’s all about building a brand voice guide, creating messaging that sticks, and improving your client experience copy (and don’t […]