everything you need to know to diy well before you are ready to hire me to do it for you
The Report
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Does anyone else remember HARO—Help a Reporter Out? It always felt like the scrappy, DIY version of PR for small businesses. If you were trying to get yourself quoted or featured in publications without hiring an agency, that was the way to go. PR often feels out of reach for most small businesses. Traditional PR […]
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Your podcast is packed with value from thoughtful conversations, expert advice, and content that could genuinely help someone. But if it feels like no one’s finding it unless you personally send the link or talk about it on Instagram… you’re not imagining things. Apple and Spotify just aren’t built for discoverability. And without podcast SEO […]
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Google recently announced that traditional SEO is dead. So what does that mean for blogging? Is blogging still worth it for small businesses in the age of AI? AI has completely reshaped the blogging landscape. It’s no longer just a tool for tech companies—people are using AI for everything now: planning weddings, shopping for groceries, […]
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You’re creating thoughtful, valuable episodes every week, but if growing your podcast feels like shouting into the void, you’re not alone. Relying solely on podcast directories like Apple or Spotify just isn’t enough anymore. You need a smarter way to get your episodes seen, and that starts with your website. I’m Kara, a podcast-obsessed blog […]
