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When this wedding planner came to me in 2020, she was already established in her industry. But like so many service-based entrepreneurs, she was caught between client work, brand-building, and the desire to set up a long-term, sustainable marketing system. She wanted the “long game” marketing strategy for a wedding planner: a strategy that would […]
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Today I want to talk about SEO for coaches. If you’re a coach who’s exhausted by the Instagram grind—this is for you. Maybe you’ve been coaching for years and remember when Instagram was the golden age: your content actually got seen, you could grow an audience, and engagement felt easy. But now? You’ve plateaued. No […]

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You sit down to outline your next episode… and your mind goes blank. Do you share a lessoned learned during a recent client conversation? Share a personal story? Drop a quick tip just to stay consistent? Without a clear strategy, it’s easy to waste time creating episodes that don’t actually move the needle. If you’ve […]

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This episode on gamifying your habits will be short, but I think it could make a big difference if more of us tried this. I’ve been experimenting with ways to apply a mix of habit stacking and gamification to my own routines—some of these are business-related, others are personal. I’ll share a few “random rules” […]
